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We also often take unreasonable risks or buy things that we really don't need because we have unconsciously been led to it.
Even so, we sometimes consciously take unnecessary risks or choose prestige rather than benefits because we think that such things can make our lives happier.
In this article we will discuss biological and social factors that can affect human behavior.
Some of the discussions may appear immoral, irrational, and even offensive to some of us.
We do not have to agree with some of the results of studies that will be discussed in this article, but this article can show various opinions that explain the reasons for the various actions taken by humans. The following are the points.
1. People we don't like seem to be bigger and stronger for us than they really are.
Anthropologist from California, Daniel M.T. Fessler and Colin Holbrook believe that our ancestors initially assessed their enemies based on their body size, because big-bodied enemies meant strong enemies.
Then they did an interesting experiment. Some participants were tied to heavy chairs as if they would be tested for the psychological effects of limb paralysis.
Then a series of pictures of aggressive men were shown to them and they were asked to rate the height and strength of the people in the picture.
It turned out that the chair-bound participants described their body size as being greater than participants who were not bound to chairs.
This shows that people we don't like will look bigger to us than they really are because we don't want to (or feel unable) to deal with them psychologically.
That's why we prefer to stay away from people like this because they assume the risk is too high.
2. We tend to believe in predictions when we are in a bad mood.
Kathryn Greenaway from Australia conducted a quite interesting experiment. He divided the study participants into 3 groups.
The first group was asked to remember moments of success or only happy moments from their lives, the second was asked to remember only things that were not important, and the third group was asked to remember something embarrassing that had happened to them.
Then all participants were asked their opinions about various predictions and their ability to guess the events in the future.
The result is that those who have remembered bad situations in their lives are more likely to believe in predictions.
Doctor Greenaway explained his conclusion in an article entitled "Loss of control increases belief in precognition and belief in precognition increases control."
In conclusion, someone will be much more easily influenced if they are in an angry state and psychological manipulators are very aware of this fact (marketing expert).
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3. Money really can make us happy.
Since 1964, the Beatles have sung that we cannot buy love. We cannot buy love but we can certainly buy happiness, at least that is what the psychiatrists concluded.
Grant E. Donnelly conducts research that shows that money is very important. But when our income reaches a certain level in our lives, additional income then makes us feel less satisfied than before.
Where the wealth comes from can also affect our happiness.
Winning lotteries or mere luck brings less happiness to us than the money we make with our own hard work.
The main reason where money can bring happiness is the presence of conditions of freedom to choose everything when we have money and the burden of the mind about financial problems.
Money is also possible on one side can make our loved ones become happier.
4. The expensive and unnecessary things we buy indicate that we are really poor.
Many people have a variety of unnecessary things at home, which they used to buy and eventually never used, such as some of the kitchen utensils, treadmills which eventually only become one of the dusty objects in the warehouse, or beautiful shoes that are not comfortable to wear.
All these things are actually of no use to us, but we still want to throw them away.
A more sad fact is that people with upper middle income tend to prefer cars in the middle to lower prices while people with below-average income actually choose prestigious and expensive cars whose assumptions can boost their social status.
The point is that rich people know exactly how much money they will spend on maintenance and road costs from the cars they buy.
Elsewhere, poor people don't really think about how much money they have to spend on insurance, taxes and fuel for their luxury cars.
The most important thing for them is to get a status symbol as a rich person, no matter what effects and consequences that might come from it all.
Poor people want to be rich from buying new and expensive items.
If they have more money, they will soon buy something like a plasma TV or a new iPhone.
However, their wealth is only an illusion because when the money is up, they must limit themselves to everything.
5. People prefer to avoid facts that are not in accordance with their beliefs.
We like to argue about topics that are hot about religion or maybe about same-sex marriage.
But why do we often remain at our stand even though there are already undeniable facts?
Various studies have shown that humans tend to refuse to acknowledge facts that do not match what they believe.
For example, some people do not agree with vaccination because they believe that vaccination is one of the causes of autism.
Even if the facts have proven that there is no connection between vaccination and autism, they still don't want to change their opinions and stick to it.
Subjectivity is treated with facts, formal education, and the ability to admit mistakes.
But the power of facts is not absolute.
Some people will remain steadfast in denying evidence and retaining their beliefs to avoid conclusions that are not appropriate for them.